Project Background

The project was born out of a meeting with a friend who owns the Château de La Grâce Dieu in the Paris region.

Inspiration and Preparation

After discussions with designers from the worlds of furniture design, fashion, and luxury goods at international trade shows, supplemented by street casting between two subway trains and nighttime photo shoots in Paris, Ludovic came up with a bold concept.

Concept: Private Mansion

He designs a series and a universe bringing together the "clientele" and "staff" of an extraordinary hotel, outside of time and reality, nourished by pop, advertising, cinematic, and artistic references.

Prestigious Collaborations

• Carte blanche to around thirty creators and designers

• Partnerships with brands such as Cadolle following the meeting between Ludovic and Poupie, Luna Veneziania, Britta Uschkamp, Volevatch, Madame Micheline Taillardat, and the collection of designers from this prestigious furniture brand.

• Coordination of 40 models and a team of 15 professionals (makeup artists, hairstylists, assistants) over 6 days of shooting

Result: An Iconic Collection

A series of powerful, sometimes extravagant visuals, firmly rooted in the DNA of the Hôtel Particulier project. Each piece embodies a dialogue between subversive luxury and baroque theatricality, where clothing becomes scenery and the model becomes a character in a fantasy narrative.